Landing pages are a must when it comes to targeted marketing. Whether you are running paid ads to drive traffic to your website or sending out an email campaign with a special offer, you want to ensure your landing page is optimized for conversions. Whether you are just starting out in the marketing world, or… [Read More]
Using Video in ads Boosts Brand Engagement and Site Visits
It’s a given that if you include a video in your paid advertisement, a consumer is more likely to click on it. Did you know that they are also more likely to remember your brand and visit your site at a later date? Recognizing that static banner ads are bringing fewer results as they used… [Read More]