Some major points that are often overlooked by business owners is poorly designed and outdated websites. Think about it, if you were shopping or researching online you wouldn’t want to look at a boring, two column default template sites. Even worse is broken assets and links, confusing disorderly pages, and pointless widgets that do nothing… [Read More]
17 Missed Lead Generation Opportunities
It takes a lot of time and effort to create promotions and the tools that will let customers access those incentives. From meetings to think of new promotions to meeting with your developers to let them know what information you want to collect, a lot of time is put into creating landing pages from start… [Read More]
Get the Most Out of Your PPC Campaign
Pay-per-click (PPC) advertising is the key to success for many online marketing campaigns, but it comes with a hefty price. Setting up a PPC campaign is no easy task, it requires a large time commitment and tedious work. Not to mention, there are no guarantees. In the end, a good ROI makes it all worth… [Read More]
“Thank You” Landing Pages to Improve Lead Reconversion
A simple ‘Thank You’ message can go a long way. Once you receive a new lead that has filled out a form, always send them to a Thank You page that will deliver them the information promised on the landing page. Just like a landing page, there are many distinct strategies to use to optimize… [Read More]
Calls to Action and Social Media for Facebook Apps Combined
Having a call to action and a Social Media presence are two musts in today’s business world to generate inbound leads. Because both aspects are very important, it makes sense that you would combine these two powerful tools to get better results. While some subscribers to marketing programs already have tools they pay for to… [Read More]
Internet Marketing Statistics Forecast for 2012
With every New Year come new forecasts. The most recent US Digital Media Usage report by eMarketer estimates how digital media usage will grow in 2012. These estimates will surely help to justify your inbound marketing-centric strategies. Check out these mind-boggling marketing stats that highlight the probable growth of digital media in 2012. The Internet… [Read More]
7 Tips to Ensure Your Blog is Shared
Writing blogs is a good way to get exposure for your company, but hitting the submit button on just any article isn’t enough to make sure your blog is read. In order to create a blog that is going to get seen by others, you have to include share-worthy content. Writing content that your readers… [Read More]
Google+ Count Up to 62 Million Users, and 625,000 a Day
Google+ watcher, Paul Allen claims that the site now has 62 million users and adding at a rate of 625,000 new users a day. Allen’s previous estimates have been proved accurate, which leads us to believe this is an educated statement. According to Allen, “It may be the holidays, the TV commercials, the Android 4… [Read More]
Quick and Easy Guide to New Social Network, Pinterest
Most people have recently heard about the new social media Pinterest quite frequently over that past few months. Many are also wondering what it is, and how it works. Here is a little insight on the new social media tool and how to use successfully. Pinterest is a way to organize and share images that… [Read More]
Top Brands May Have Google+ Pages, but Few Have Many Followers
Most top brands have Google+ brand pages, but the fact of the matter is that only a fraction of them are getting many visits. According to BrightEdge, 77 out of the 100 top brands now have Google+ pages and 93 of these 100 top brands have Facebook pages. Since its launch of brand pages, Google+… [Read More]
