Being familiar with the metrics Facebook uses to determine the effectiveness of your business page will definitely help you with the way you market your campaign. Not only is Facebook currently the largest social networking site, but it also collects ample amounts of information about its users. Facebook’s newly revamped Insights is a great way… [Read More]
Avoid Getting Banned on Social Networks
In recent cases, social networks have responded to users who have broken terms of service (TOS). When taking a further look, you can see that across various social networks, different opinions as to what is deemed acceptable behavior and what is considered banned. Let’s take a look at the TOS of our favorite social media… [Read More]
“Thank You” Landing Pages to Improve Lead Reconversion
A simple ‘Thank You’ message can go a long way. Once you receive a new lead that has filled out a form, always send them to a Thank You page that will deliver them the information promised on the landing page. Just like a landing page, there are many distinct strategies to use to optimize… [Read More]
Calls to Action and Social Media for Facebook Apps Combined
Having a call to action and a Social Media presence are two musts in today’s business world to generate inbound leads. Because both aspects are very important, it makes sense that you would combine these two powerful tools to get better results. While some subscribers to marketing programs already have tools they pay for to… [Read More]
Internet Marketing Statistics Forecast for 2012
With every New Year come new forecasts. The most recent US Digital Media Usage report by eMarketer estimates how digital media usage will grow in 2012. These estimates will surely help to justify your inbound marketing-centric strategies. Check out these mind-boggling marketing stats that highlight the probable growth of digital media in 2012. The Internet… [Read More]
10 Ways to Grow Your Audience on Google+
Create a great Google+ page 1. One of the most beneficial things you can do will be to complete your profile before you share it with others. Putting a great profile picture up, filling in detailed information about your company, andadd links to other websites people can find you on. It’s also a good idea… [Read More]
Google+ Count Up to 62 Million Users, and 625,000 a Day
Google+ watcher, Paul Allen claims that the site now has 62 million users and adding at a rate of 625,000 new users a day. Allen’s previous estimates have been proved accurate, which leads us to believe this is an educated statement. According to Allen, “It may be the holidays, the TV commercials, the Android 4… [Read More]
Quick and Easy Guide to New Social Network, Pinterest
Most people have recently heard about the new social media Pinterest quite frequently over that past few months. Many are also wondering what it is, and how it works. Here is a little insight on the new social media tool and how to use successfully. Pinterest is a way to organize and share images that… [Read More]
Top Brands May Have Google+ Pages, but Few Have Many Followers
Most top brands have Google+ brand pages, but the fact of the matter is that only a fraction of them are getting many visits. According to BrightEdge, 77 out of the 100 top brands now have Google+ pages and 93 of these 100 top brands have Facebook pages. Since its launch of brand pages, Google+… [Read More]
Google+ Brand Pages Beginning to Show Up in Search Results
Google is now embedding their popular new product Google+ with their already dominant SEM position. They are now integrating Google+ brand page information in the primary search results. BrightEdge has been tracking Google+ brand pages since they were launched on November 7th. However, the integration was not noted until December 20th when identified in the… [Read More]
