Determining a buyer’s persona is a crucial element for successful inbound marketing, particularly for sales. It is important to know who you are marketing and selling to. Ask yourself these simple questions about your target audience to determine how to go about your personas. 1. What is their demographic information? To perform more targeted offline… [Read More]
5 Core Benefits of Well-Defined Marketing Personal
Do you know the important characteristics of your customers such as how much money they make per year and how they shop? While these may seem like trivial facts, they may help you better understand who you are marketing to and how to adapt your marketing plan to meet those factors. This information will help… [Read More]
