With every New Year come new forecasts. The most recent US Digital Media Usage report by eMarketer estimates how digital media usage will grow in 2012. These estimates will surely help to justify your inbound marketing-centric strategies. Check out these mind-boggling marketing stats that highlight the probable growth of digital media in 2012. The Internet… [Read More]
Time to Spice Up your Email Marketing Campaign
Are you one of the many individuals who has become lost in the hype of email marketing? It all sounds great at first but the excitement is quickly lost when it comes down to getting inspired to develop the content of the email, especially after the hundredth email. Emails can easily fall flat and lose… [Read More]
7 Tips to Ensure Your Blog is Shared
Writing blogs is a good way to get exposure for your company, but hitting the submit button on just any article isn’t enough to make sure your blog is read. In order to create a blog that is going to get seen by others, you have to include share-worthy content. Writing content that your readers… [Read More]
10 Ways to Grow Your Audience on Google+
Create a great Google+ page 1. One of the most beneficial things you can do will be to complete your profile before you share it with others. Putting a great profile picture up, filling in detailed information about your company, andadd links to other websites people can find you on. It’s also a good idea… [Read More]
5 Core Benefits of Well-Defined Marketing Personal
Do you know the important characteristics of your customers such as how much money they make per year and how they shop? While these may seem like trivial facts, they may help you better understand who you are marketing to and how to adapt your marketing plan to meet those factors. This information will help… [Read More]
Nurture your Leads and Convert More Customers
Inbound marketing does not stop once a lead is generated. An effective inbound marketing strategy should be implemented to follow and nurture each lead throughout the sales cycle. According to Gleanster Research, only 50% of qualified leads are ready to buy immediately. Marketing strategies geared towards nurturing leads help take someone who is not ready… [Read More]
Google+ Count Up to 62 Million Users, and 625,000 a Day
Google+ watcher, Paul Allen claims that the site now has 62 million users and adding at a rate of 625,000 new users a day. Allen’s previous estimates have been proved accurate, which leads us to believe this is an educated statement. According to Allen, “It may be the holidays, the TV commercials, the Android 4… [Read More]
Quick and Easy Guide to New Social Network, Pinterest
Most people have recently heard about the new social media Pinterest quite frequently over that past few months. Many are also wondering what it is, and how it works. Here is a little insight on the new social media tool and how to use successfully. Pinterest is a way to organize and share images that… [Read More]
Top Brands May Have Google+ Pages, but Few Have Many Followers
Most top brands have Google+ brand pages, but the fact of the matter is that only a fraction of them are getting many visits. According to BrightEdge, 77 out of the 100 top brands now have Google+ pages and 93 of these 100 top brands have Facebook pages. Since its launch of brand pages, Google+… [Read More]
Converting YouTube Videos into Clicks
Looking to turn more watchers into clickers? There is no question about it; YouTube is one of the most popular websites on the Internet and should not be ignored by any marketer. YouTube generates three billion visits a day and is the second largest search engine behind Google. Think of each video as your own… [Read More]
